WE SAY THANK YOU FOR 2023!

THE COLORS OF THE SEASONS

Never before has LAGO had a year-long campaign with one and the same model. And the fact that we were able to celebrate this premiere in 2023 with such an outstanding, warm-hearted, inspiring and passionate personality as Bê Ignacio fills us with pride. LAGO says thank you – to Bê, to her daughter Janayna, who enriched the Christmas campaign, and to the entire team who, with so much dedication, creativity and trend awareness, put together a colorful, seasonally coordinated annual campaign that has attracted attention and recognition far beyond Constance.

Anniversary year 2024 – LAGO celebrates its 20th birthday! – will be no less spectacular. Be curious! We are happy to leave the closing words for our short review of 2023 to Bê Ignacio:
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“It really has been such a great year! It was an absolute honor to be the face of LAGO. And above all – and this makes me very happy – we had such a lovely atmosphere at the shoot. Every time I actually saw the pictures ‘live’, I immediately thought of this mood again. It was so sensational, with music, dancing and laughter. I’ve worked as a model before, and I have to say: it’s not always like that. I also have the feeling that this comes across really well in the motifs. So a big compliment to the whole team! I would do this with you again any time! And I have to say one more thing: the fact that the end of the LAGO year was together with my daughter was of course the icing on the cake. The whole campaign is a great success. I got so much positive feedback, people kept sending me a selfie of themselves in front of the LAGO, so just lovely. A wonderful memory, a wonderful feeling – it’s great that I was able to be there!”